Neurodivergence
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N—00 / Index Creative agency — Design & Content Los Angeles

Neuro Divergence

Design and content for brands that dare to dream, disrupt and diverge.

Brand strategy
Writing that converts
SEO + AEO
Digital design
AI systems
Build
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N—02 / ManifestoResearch · Design · Build
We perceive. We exceed. We deliver
beautiful things.
Live graph [?]

Design and build better
with smarter knowledge.

Second brains [?]

Build yours at
secondbrain.org

A live second brain.

Secondbrain.org is a knowledge graph builder. Your notes, docs and ideas, connected, searchable and cited.

Watch us build a live second brain at secondbrain.org. The field above is live: every labelled point is a real project, every line a shared idea, the same structure we build for brands, teams and classrooms.

Visit secondbrain.org
N—03 / What we build

Built here.Running live.

We research, design and develop every launch. We ship world-class products and systems.
Build your brand OS.
Get your brand brain →

N—04 / Selected work

Selected Work

75+ projects
Featured and live
President Obama Legacy Community website
President Obama Legacy Community Community
barackhusseinobama.org
SWBAT Family — screenshot
SWBAT Family
swbatfamily.com
Live now

Current builds

AI products, second brains and platforms, designed, written and shipped this season.

Gen AI XL website Gen AI XLgenaixl.com Second Brain Stack website Second Brain Stacksecondbrainstack.com ProfDev AI website ProfDev AIprofdev.ai SWBAT website SWBATswbat.com JR Gong website JR Gongjrgong.com Lincoln Memorial Reflecting Pool website Lincoln Memorial Reflecting Poollincolnmemorialreflectingpool.com Creator Content website Creator Contentcreatorcontent.com Chief Tech Officer website Chief Tech Officerchieftechofficer.com City of LA Community Portal website City of LA Portalcityoflosangeles.org Gen AI Teacher website Gen AI Teachergenaiteacher.com
See all proofSee all proof
N—05 / Proof
“People will never forget how you made them feel.”
— Maya Angelou
$5M+ Site revenues
75+ Projects shipped
500+ Domains hosted
∞ Ideations iterated
Warner Bros.
Hollywood.com
LIFE
Thrasher
ARIES
IBJJF
N—06 / Studio

Whatwe make

Six disciplines. One team holding the whole thread.

Strategy first: positioning, audience and story, then the identity system that makes it look, sound and behave the same in every room.

  • Positioning and narrative architecture
  • Naming and verbal identity
  • Visual identity systems
  • Guidelines engineered for scale
  • Launch assets across every touchpoint

Sites and products designed as experiences, with motion, interaction and speed treated as part of the brand.

  • UX research and journey mapping
  • UI design and design systems
  • Interaction and motion design
  • Prototyping and user testing
  • Conversion-built landing experiences

Copy that moves people to act, from journalists, published authors and master’s-level writers. Pages, emails and stories built to rank, get cited and convert.

  • Editorial strategy and content pillars
  • Brand journalism and long-form
  • Video, short-form and social
  • YouTube scripting and production
  • Distribution and publishing systems

Ranked by Google. Cited by AI. We build brands that search engines surface and answer engines quote by name.

Explore SEO + AEO →
  • Technical SEO and site architecture
  • AEO for ChatGPT, Perplexity and AI Overviews
  • Structured data and entity authority
  • Content engineered to be cited
  • Visibility tracking across search and AI

AI designed into the product and the workflow, with the same craft we bring to the interface.

  • Second brains and knowledge graphs
  • Intelligent product experiences
  • Agents and workflow automation
  • Retrieval with citations (RAG)
  • Team training and enablement

Production-grade builds, shipped fast and owned end to end by the team that designed them.

  • Web and app development
  • Headless CMS and content ops
  • E-commerce builds
  • Performance and accessibility
  • Ongoing support and iteration
N—07 / Method

Diverge.Converge.Emerge.

Wide scope.
Focused lens.
Epic design.
01Research
Diverge

We go wide before we go anywhere. Audience, market, culture and competition, mapped with newsroom rigor, so every direction worth exploring gets explored.

02Scope & taste
Converge

Then we cut. Senior taste and deep craft narrow the field to the one idea that holds, and scope locks around it before a pixel moves.

03Output
Emerge

The work arrives whole: brand, design, content and code from one team, launched in public with the build documented as it happens.

04ROI
Win

We build to be measured. Traffic, conversion, search and AI visibility, revenue: reported against the brief and put on the record.

$5M+Site revenues
+$2MARIES sales